Website Design for Educational Institution

River Valley Waldorf School is a private school near the Delaware River in Upper Black Eddy, Pennsylvania.  They inspire their students through a love of learning that lasts a lifetime.

Working together with the administration, our goal was to showcase the value of a Waldorf Education to families in all phases of schooling whether it was the early research phase or families who were currently enrolled at RVWS.

We used the color palette that was developed during their recent rebranding exercise of greens and blues with a hint of natural elements combined with the beautiful photography of everyday activities happening at RVWS.  During the initial phase of research, we developed primary user personas for current students or parents, prospective students or parents, staff or alumni. These personas helped guide us to restructure the site architecture to improve the experience online and align it with the in-person experience.